A hallucinatory, mind-bending, consciousness-expanding, dream-like experience is not what you'll find in this can. It's just a beer, man. But, this cloudy IPA does have a gnarly hit of Riwaka, Simcoe, and Mosaic hops, with a tropical citrus flavour, and a totally piney finish. At least it's a trip for your taste-buds. Far out.

Introducing Loud and Clear. A hard-core addition to the Emerson's core range. A bright & beautiful double IPA that's rich & juicy and bold & balanced. At 8.4%. It's also a good one to sip & savour with a friend quietly, of course.

Commiserations. We regret to inform you that you haven't made the Naughty List. You're officially Nice. If it's any consolation, this beer is no less naughty. A big, bold Hazy Double IPA, with intense citrus and tropical flavours, and blueberry aromas. At 7.8% ABV it's a good one to share, perhaps with one of your Nice friends.

The Orange Roughy's scientific name is Hoplostethus atlanticus. Which roughly translates as, hazy, hoppy pale ale with a tropical fruit aroma, citrus flavour, and malty backbone. In the past, the roughy has been subject to unsustainable practices - completely selling out. Thanks to the hard work of our brewers, numbers are now on the rise. Careful you don't exceed your quota, though.

The 2024 Bird of the Year is now also the Bird with a Beer. Emerson's love their Hoiho there in Dunedin and they are proud to have played a part in turning its yellow eyes gold, for the second time. People's Penguin is easy drinking, with vibrant notes of stone fruit, and a biscuity malt backbone. It features local Garston Rakau hops, and Riwaka Amplifire hop oil from Clayton. Enjoy the sweet taste of victory.

This is a beer with a story to tell and all the main characters are women. It was brewed by the women of Emerson's to mark International Women's Day in celebration of equality, diversity and really good beer. Pulp Fiction is a hazy pale made with Talus and Mosaic hops and infused with mango puree. it has a silky, tropical mouthfeel, and absolutely no notes of bias or discrimination.

As a young man, Richard Emerson was a huge fan of the Dunedin Sound. Being deaf, he couldn't hear the music, but he could feel it. From the jangling guitars reverberating through the speakers, to the buzz reverberating through the gigs. This beer is a tribute to The Sound, made with NZ hops for a bold local flavour, that will reverberate around your taste buds.

Some like it cold. If you're reading this, you probably do, too. You've come down from a day in the freezing snow and turned your frostbitten nose up at a hot toddy or mulled wine, instead opting for the coldest one you could find. Snow Business is a cold IPA, brewed at chillier than usual temperatures, to be crisp and refreshing. Best served at 8-10 degrees, which probably seems warm to you.

This year, the Emerson's Brew Crew went to Clayton Hop Farm on an important mission to harvest a bounty of the freshest Nelson Sauvin hops. And when you pick fresh hops, you get Sticky Digits. Resinous, lupulin covered hands, and a rich, smooth, fresh hop hazy IPA, with grapey, gooseberry, limey flavours. They've got sticky, now it's time for you to get stuck in.

If you've been mowing your super-long lawn, running super-fast, or out in the super-hot sun, you'll need to super-quench your super-thirst. This Pacific Pilsner has been dry-hopped with NZ and US hops to make it super-tasty, while it's light body and crisp finish make it super-refreshing. At just 4% ABV, and 40% lower in carbs, you can feel slightly-smug, too.

Last year's People's Choice champions return in retrofuturistic fashion, promising a cosmic journey of flavour with a beer that embodies the era where love, style, and 64-bit pixelated adventures ruled the roost. Will Atari Baby reign supreme? That's for the people to decide...

A Low Carb beer that just isn't about being low carb, it is about the flavour. It is a Low Carb Pale Ale that has the incredible hop aroma and hop flavour you expect from a typical Epic beer. Luke Nicholas owner/founder of Epic Brewing Company says 'we were shocked when reading that Low Carb beer sales were greater than the total Craft Beer market in New Zealand. On hearing this I could feel the pain of a great number of drinkers who were drinking low carb, but at the cost of a really delicious beer. It was time to help them out, as we did back in 2005 when we helped the whole of the New Zealand beer market with the wonderfully dry hopped Epic Pale Ale'.